No more arguments over what was agreed, with Call Recording

Call recording

We’ve all been there, when the customer disagrees with you over what they said was requested. You remember the conversation clearly and have delivered what they asked for. But they are adamant that they agreed something different with you and you can’t convince them otherwise. You inevitably give ground because you don’t want to lose them as a customer, but it ends up costing you more money. Well, it no longer has to be this way.

Great thing about moving to a modern cloud telecoms system is that, as well as providing low cost telephone calls, you also get access to host of other services that you can’t get with a traditional telephone system.  This includes Call Recording.

Goldfish’s Call Recording service records all your incoming and outgoing phone calls and keeps them in your account, so you can access them  from anywhere in the world. So it doesn’t matter if you are on safari in Zambia, or beach in Barbados, if you get a call from an irate customer who is wondering why what you delivered is different to what they were expecting. All you have to do is log into your Control Panel and listen to the call to clarify what was agreed. You can even download the MP3 and send it to them for confirmation.

These days it is a legal requirement to record all telephone calls in many industries, such as insurance and financial services, so Call Recording is a must have.  It is also perfect for sectors where even a little misunderstanding can lead to big problems, such as the legal sector or the media, where recording interviews is a big help.  But for any business dealing with clients and customers on a day-to-day basis Call Recording is a godsend. It is better to be safe than sorry.

Goldfish call save recordings of all your calls for 1 year (for €2.49 + vat), or 6 years (for €7.49 + vat) per user. Better still, the first month is free if you use the promo-code: callrec16 when you sign up.

If you are already a Goldfish.ie customer just login to your Control Panel and add Call Recording there. If you are a new customer just sign up here: Goldfish.ie

 

Wonder of the Week: Rock Jam

RockJamWEB

Here at Goldfish.ie we have some truly inspiring and wonderful customers, doing fascinating work that deserves recognition. So, every week we are going to let the world know about the work of a customer that we believe should be heard aka our ‘Wonder Of The Week’.

One company that has been doing sterling work encouraging children to develop their love of music, is Rock Jam. Rock Jam connects music students with some of Dublin’s finest musicians, via weekly jam sessions, workshops and summer camps. These culminate in live gigs that give students a taste of what it is like to play for an audience in some of Dublin’s most famous live venues.

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Green Glory – EURO 2016 COMPETITION

Sign up to Goldfish.ie and win €100 off your Goldfish.ie bill for EVERY goal Ireland scores in Euro 2016

NO REPRO FEE Team rivalries were temporarily put aside as Gordon O'Neill CEO (Ireland), and Simon Palmer Marketing Manager (England), of cloud telecoms firm Goldfish.ie donned their team's national colours and had their heads painstakingly painted as footballs, to launch the Green Glory Euro 2016 competition on Greystones Beach.
Team rivalries were temporarily put aside as Gordon O’Neill CEO (Ireland), and Simon Palmer, Marketing Manager (England), from Goldfish.ie donned their team’s national colours and had their heads painstakingly painted as footballs, to launch the Green Glory Euro 2016 competition on Greystones Beach.

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Euro 2016 is finally here and to celebrate Ireland’s bid for glory we are urging our customers to cheer on the boys in green. What better way to enjoy the football than combining the excitement of the tournament with winning benefits for your business.

Here at Goldfish we are giving you that very opportunity! How? We hear you say…

….it’s pretty simple, really. Find out more information below to see how you could be one of our lucky winners.

We are offering 10 lucky new customers the chance to get €100 off their bill for EACH goal Ireland scores throughout the entire tournament. That’s right, €100 for each and every goal, as long as they remain in Euro 2016 – right through to the Final. The more goals Ireland score then the more money off you’ll get. To register sign up here and enter the Promo-Code: greenglory

Headlock
Though things did get a bit heated 🙂

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Keep It Simple, Stupid – Trumps Two Syllable Mantra

Donald Trump stupid

One day I will get around to writing an article about the day I met Donald Trump, in his office, in Trump Tower on 5th Avenue in New York. But, until then I’ve been writing about some of the great insights gleamed from The Sales & Marketing Summit. Last week I focused on how Charles Darwin was an accidental web designer. This week I’d like to focus on how simple Donald Trump is 🙂

The need for simplicity was a re-occurring theme during the Summit and something that has been preached by marketers since the dawn of the sector. You are probably familiar with the acronym in the title of this article KISS i.e. ‘keep it simple, stupid’, which has been around since the 1960s (when it was first invented by an engineer on the Lockheed spy plane). It is just as important fifty years later and maybe more so in the digital age, where you can be restricted to only 140 characters.

Like him or, more than likely, loath him, there is no denying that Trump is a master communicator. Trump’s success was covered in a great presentation at the Summit by Marshall Kingston, Brand Manager at Kepak.

Marshall pointed out that Trump resonates with people because he keeps things simple. This applies to not only what he says, but how he says it. He goes to great lengths to keep things as simple as possible, so much so that he rarely even uses words of more than two syllables. Ironically Mexico  and America are some of the few three syllable words he says. It’s true too, watch one of his speeches and count his words of more than two syllables. Other than names you’ll struggle to find them. I can’t believe I never noticed this.

Keeping it simple is one of the most important, if not THE most important, rules of communication. Trump ensures that by keeping what he says simple, the result is that as many people as possible can understand him. This is why he is such a hit with working class Republicans and those that are less-educated. He is probably one of the few politicians they understand because he doesn’t try and make himself look, and sound, intelligent, by using complicated phrases or words; just the opposite in fact.

Trump’s approach to communication can be summed up beautifully by one of his most famous sayings, which he loves repeating. He’s famous for saying that he“used to call people incompetent, but now he just calls them stupid”. The term ‘incompetent’ is ambiguous and subjective, because different people will have different views on what they judge to be incompetent. But everyone knows what stupid means, so there’s no confusion – it a hit with people. It also means he’s gone from using a four syllable word to a two syllable word. Genius.

Over my career I have always stood by the mantra that you should never use three words when two will suffice. I suppose this can also apply to syllables too.

Simon Palmer, Marketing and PR and Goldfish.ie