Call tracking for Google Ads and marketing campaigns

call tracking

Are you still trying to manually monitor your call tracking?

A problem for marketeers has always been monitoring call tracking results and evaluating the return on investment for marketing spend. These days if you have an online sales funnel then conversions and emails can be tracked easily, which is great. But what about where you have a telephone number advertised?

A lot of companies still rely on either asking the callers where they heard about them or getting them to answer an automated survey after the call, none of which is entirely accurate. Salespeople forget, the caller isn’t clear enough, the results aren’t collated clearly and people hang up before answering a survey. Let’s face it, the last thing the salesperson is thinking about when they have a potential sale on the phone is to make sure they help the marketing team accurately track call analytics. All they are focused on is the sale.  And that is the way it should be. So you need a clear and exact way to collate the results. Here’s what we do.

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Managing your call recordings

Call recordings are now a vital part of many businesses. Some organisations have to keep call recordings for regulatory reasons, whilst others use them to monitor compliance, maintain standards or simply to keep an audio record of what was agreed with a customer. They have proven invaluable on many occasions.

The ability to add call recording to your account for all incoming and outgoing calls has been available for Goldfish customers for some time. The feature can be customised to suit an organisations individual requirements, such as being set to record only incoming or only outgoing calls and can be set for individuals extensions as required.

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Getting started with Goldfish

Goldfish cloud telecoms
You can be as happy as this man if you set up your Goldfish account correctly.

So you’ve chosen your new phone numbers and completed the set up of your account by adding payment details and credit for the first month. Thank you!

Now you are ready to start using your new Goldfish account and cloud telecoms features.  Here is a check list of the initial things we recommend you do in order to finalise the set up of your account, so that you can benefit from all the free features that it comes packed with.

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Work smarter, achieve more

Uprise Festival

 

Goldfish’s founder and CEO recently spoke at the UPRISE Festival in Dublin. UPRISE is not your normal tech event, it has been styled on the theme of an outdoor music festival, with DJs, a laidback bean-bag-approach to business and picnic tables for exhibitors instead of stands. It was great to be at such a quirky tech event and we even took a Lotus Exige sports with us that we sponsor; it went down a treat (you can see it here).

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Goldfish launches the Babelfish, Ireland’s first web-phone.

car

Yesterday  we attended the UPRISE Festival in the Dublin’s RDS and took the nice Lotus Exige sports. It is driven by Lloyd Spendlove and sponsor it every year. But that wasn’t the star of the show, that our new web-phone the Babelfi, which launched at event.

The Babelfish is the first web-phone to be developed by an Irish company. It allows calls to be made directly from within a web-browser. So it is perfect for hot-desking, remote workers and companies, such as call centres, that want to streamline their operations.

Fans of Hitchhiker’s Guide to the Galaxy will recognise the name. It was the fish that put into Arthur Dent’s ear to translate what the aliens were saying. This won’t translate foreign languages, but it will translate what you say into zeros and ones and send it across the super-fast VoIP ne

The Babelfish has been designed by Goldfish as an alternative to traditional softphones, in order to simplify how their customers, make and receive calls.  Some of the larger companies they work with have requested a cloud-based phone that can be accessed by their staff from anywhere, without the need for a download and configuration.  The result is the Babelfish, which can be accessed via a simple link, with all calls made and received encrypted within a web-browser.

Why don’t you give it a try – goldfish.ie/babelfish 

 

Get a free softphone

softphone

Most customers access our numbers with a VoIP handset, also known as a SIP phone. However, a lot of customers also use a softphone, either as their main phone or in addition to a handset.

All Goldfish customers get a free 3CX softphone  for each user on their accounts. There is a pre-configured download in the MyGoldfish Control Panel with the account’s SIP ID and user name already included.

The 3CX can be used independently to answer or make calls via your Goldfish number.  Or it can be used alongside our Grandstream handsets and the GSWave app. You can have two of either a handset, app and softphone configured on each account; when you receive a call they will both ring at the same time. Please note only two devices can be registered per user.

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Wonder of the Week: Tyreland

Tyreland Keith Duffy

Our latest wonder of the week brings back images of white suits and screaming girls. But since his boy band heyday, Keith Duffy, Ireland’s favourite member of Boy Zone (sorry Ronan) has moved into the world of tyres with Tyreland.

Now we think they missed a trick by not renaming the company Tyre Zone in Keith’s honour, but by the time he partnered with the company last year, Tyreland were already a well established and respected brand across Dublin.

Just like us, Tyreland began trading 7 years ago during the recession and has grown steadily since. Tyreland are now using Goldfish’s VoIP telecoms services in all  six of their branches. Five across Dublin: Glasnevin, Clarehall, Sword, Kimmage and Clearwater; and a sixth branch in Navan. The company already employs 20 staff and is looking for further sites for expansion.

Tyreland offer great value for money – saving motorists up to 20% on their new tyres – and now they also do mobile tyre fitting. So, if you can’t get to any of their branches, Tyreland Mobile will come to you and change your tyres on the spot, at home, work, or given the fine weather, even down the beach. What’s not to love?

Check out their website for more details: Tyreland.ie

Given Keith’s showbusiness heritage it was only a matter of time before he got in on the action and started to help the promote Tyreland on camera. Check out the videos below.