We recently posted our interview with Pearts Solicitors and Town Agents. Here is what Aylish Morrissey had to say about the impact Goldfish has had on the company.
At Goldfish we help companies all over the world communicate better by using the internet for all their phone calls and, called cloud telecoms. Our technology enables companies to operate more efficiently, have flexibility in where and when they handle their phone calls and helps them cut their costs. One sector where we are expanding, is professional services such as legal firms, insurance companies and accountants.
We spoke to Aylish Morrissey, who is the accountant at the legal firm Pearts, to find out how the company benefits from being a Goldfish customer. Pearts have been a customer for a few years now, so we asked Aylish about life at Pearts before Goldfish and how we’ve helped them improve how they work.
What made you upgrade your old phone on-site system?
Are you still trying to manually monitor your call tracking?
A problem for marketeers has always been monitoring call tracking results and evaluating the return on investment for marketing spend. These days if you have an online sales funnel then conversions and emails can be tracked easily, which is great. But what about where you have a telephone number advertised?
A lot of companies still rely on either asking the callers where they heard about them or getting them to answer an automated survey after the call, none of which is entirely accurate. Salespeople forget, the caller isn’t clear enough, the results aren’t collated clearly and people hang up before answering a survey. Let’s face it, the last thing the salesperson is thinking about when they have a potential sale on the phone is to make sure they help the marketing team accurately track call analytics. All they are focused on is the sale. And that is the way it should be. So you need a clear and exact way to collate the results. Here’s what we do.
We spoke to Jonathan at Glenergy, the sustainable energy company, about his business and how Goldfish’s VoIP services have helped them expand. By giving them flexibility to answer their office phones on the go and ensure they never miss a call.